A WEB EXPERIENCE DESIGNED AROUND CONSUMERS. FINALLY.
Tomorrow, the web will be simpler, quicker and much more intuitive than before.
I’ve recently discovered “Ubiquity”, the new add-on from Firefox. Ubiquity empowers users to eliminate repetitive tasks and let you get more done, faster (as described on their website, watch the video for concrete examples).
What is really interesting about “Ubiquity”, is that developers took a consumer-centric approach to come up with a tool that simplifies people’s lives. “Ubiquity” does not force the user to follow conventions invented by computer geeks. Instead it “speaks” and “acts” the way everyone does. Simple. Smart. Better.
Build experiences that create a better reality for your consumers, starting from how they think and speak.
(Jean-Yves Minet)