Job title: Senior Strategist
Office location:London

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Katie Farrell

I have ten years of experience across strategy, technology, and design.

I’ve been lucky enough to work with companies like Western Union, Charles Schwab, Google, and start-ups at Microsoft Ventures.

A few favourite side projects include leading a report of equitable and sustainable food systems in Philadelphia, opening (and closing) an underground restaurant in San Francisco, researching and following female explorers across Tibet, starting a purpose-focused initiative at a finance-focused business school, teaching yoga in an interactive geodesic dome, and working on the re-opening of MoMA in Manhattan in 2004.

I hold an MBA from the Wharton School at the University of Pennsylvania and a BA in art, literature, and philosophy from the Gallatin School at NYU.

Q & A

What’s been your proudest moment since joining Wolff Olins?
Teaching a Kitchen class at Microsoft Ventures

What word or phrase do you most overuse at work?
Sweet

What is your secret superpower?
Creating a business model for just about anything

Tell us something about Wolff Olins that no one knows?
I haven’t tried it (yet) but I think about 14 pairs of shoes will fit in a bottom desk drawer