March 2010
8 posts
4 tags
4 tags
Good brand, bad brand
Yo, pretty packages of frosted delights Look, it comes with a toy hehe, I like that. I wanna number 4, a number 6, and throw in a plastic doughnut Just enjoy the gritty crunch, it tastes just like chicken. Wrappers of many bit sizes Man, are you freakin blind? That’s a rock. All mixed in the pot for momma’s homemade from scratch, well, not quite. Toasted over flames, they be tasting...
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SXSW 2010 Pop-Up Shows by AOL Music and WO
In a collaboration with Wolff Olins and AOL’s music website, Spinner, AOL hosted four free pop-up shows during the South by Southwest Festival (SXSW) in Austin, Texas. Broken Bells kicked off the series on March 17, followed by Rogue Wave on March 18, VV Brown on March 19, and Rival Schools on March 20. It was surely an exciting weekend for art and music lovers. Times and locations were...
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ACCOUNT MANAGERS WANTED @WOLFF OLINS
We are a brand business.
At Wolff Olins we advise organizations to create a new future that delivers spectacular growth. Branding has changed. Consumers no longer believe what brands say, but what they do. So growth means not just looking different, but creating new. New businesses, new experiences, new products, and new services. All together inspired by the brand. We do branding: brand...
3 tags
Hired! Aggressive networking gets the job done
Doug Winfield lost his job but he didn’t lose his business savvy. CNNMoney.com shares his story here.
Mr. Winfield’s story reminds me that creating branded messages aren’t as important as creating relevant messages. By creating customizable ads on Facebook he allowed companies to discover him in very different ways.
Today people will experience brands in multiple ways which means that...